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How It Works -The
merchant account
To accept credit cards there are two
things you need:
1. A credit card machine 2. The
service that allows you to get paid when you accept a credit card
PPC provides both of these. Visa /
MasterCard / Discover / American Express all charge a percentage of
a credit card sale to provide the services of authorizing credit
cards (checking if the card holder has enough credit on there card
for this sale) and depositing the funds in your checking account.
The percentage rate varies by card type and the way you accept
credit cards - swiping the card through a machine versus hand-keying
the card. The average percentage rate is between 2 - 3% of each
sale. When you accept a card for payment, 2 - 3 business days later
the funds will be directly deposited into your checking account. The
deposit amount will be the total of all the sales you accepted days
earlier - the percentage rate fee that applied to those sales will
not be deducted until the end of the month. This fee deduction is
withdrawn from your checking account similar to a bank fee. Each
credit card company will send you a separate statement that shows
you the total amount of sales by card type and the percentage rate
fee that applied to those sales. Visa/MasterCard will appear on the
same statement, Discover and American Express will be on separate
statements.
The equipment you will need to accept
credit cards depends on the type of business you have and your
method of acceptance of credit cards. For instance, if your business
is a restaurant, you will have to have a machine that has a printer
so that the machine provides a fast receipt and has the capability
to add tips. If your business only accepts a few credit cards a day
you can avoid the cost of a terminal with a printer.
All credit card machines provide the two
functions needed by all business types: the ability to verify
available credit, and the storing of sales for future deposit into
your checking account. Credit card machines use standard electrical
outlets and don't require a dedicated phone line. They use very
little power and only use your phone for 10 seconds at a time. PPC
offers both new or refurbished equipment. Our equipment can be
leased monthly or purchased via check or credit card (of course!)
PPC representatives will step you through
the application process at your business location. An application is
needed to allow the credit card companies to know your business
address, the type of business you are in, and the checking account
you want your funds deposited in. The application process takes
about 20 minutes to complete. The approval process is very quick -
most businesses are approved and operating within days. 98% of all
applications are approved.
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